Gilbert & Associates has been honored with a 2009 "Pele Award of Merit" for its work on a direct marketing piece created for Honolulu Publishing Company.
Crafted as an elegant invitation, the collateral was disseminated via the postal system.
The copy built an analogy between using an invitation to bring people to a party and utilizing advertising to drive traffic to a business.
The award marks the eighth year in a row the Hawaii Advertising Federation has honored the Neighbor Island’s oldest and largest advertising agency from.
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